clipped from: www.crunchbase.com 
Blurb is a startup that allows anyone to create customized books (as in, a real, tangible book that you can hold). Using the company’s BookSmart software (Mac and PC), users can create photo books, portfolios, business books, wedding books, blog books and more. Books can either be created for self-use or shared, marketed and sold at cost or for profit in Blurb’s online bookstore. Blurb authors get to keep 100% of the book’s mark-up.
